If you’re running a blog and want to both involve your existing readers and get new ones, a blog post series would be a very effective way to do it.Read more

5 Ways You’re Still Not Obeying Google’s Rules


Like it or not, Google has declared itself judge, jury and executioner of the internet. There are obviously some glaring political concerns about a single company holding so much power over the world wide web, but, let’s not get too bogged down in the academia of such a debate at the moment, for the fact will still remain that the multi-coloured doodling giant will still hold sway no matter how much we rant and rave.Read more

5 Ways to Rock Your Personal Brand on Twitter


In today’s very digital world, giving out your card during networking events isn’t enough. But creating a social media following is the ultimate branding tool. To get you started, I wanted to give you a starter pack to personal branding on Twitter.Read more

5 Email Marketing Lessons We Can Learn From Amy Africa [Webinar recording]


Last week at GetResponse we had the pleasure of hosting a webinar with Amy Africa, an expert in web usability, e-commerce optimization and email marketing, among other things.Read more

15 Ways to Get More Business From LinkedIn


LinkedIn can be a major business generator, especially if you’re in B2B (business to business). You just have to know which tactics are worth your time, and which aren’t.Read more

8 Tips On Writing Content That People Want to Read Right Now


Once upon a time, good content was hard to come by. It was fairly easy to get eyeballs on your content just by the virtue of it being reasonably good. This is not the case anymore. If you have been around for a while, you may have noted the rise in content.Read more

How To Create An Engaging Brand Narrative On Twitter


Creative non-fiction is one of the most overlooked and, in my opinion, underrated narrative forms in all of literature. One of my favourite ever books is a so-called non-fiction novel by Truman Capote – In Cold Blood. I’m sure you’ve heard of it, and many, no doubt, have read it also, for it is one of the finest pieces of creative journalism to have ever been peeled off the printing press.Read more

Best 50 Blogging Tools for Getting into Top 2015 Blogs


Running a blog is not as easy of a task as people may think. Blogging is really an art that requires the right attitude. To write a good article, you should first do some research, then put all your thoughts together, prepare images and videos. And it doesn’t end here. The most important part is bringing your content to the hands of your audience, getting people to read and share your post.Read more

Understanding Content Marketing in 10 Steps #FreebieFriday


If you’re just starting off your content marketing journey or you’re in need of getting back your content marketing inspiration, it’s time you brush up on the basic steps to achieving content marketing success. So what exactly is content marketing? Read more

How Conversion Rate Optimization Helps Improve Sales on Shopify


Many shoppers circle the sales funnel only to jump back out again. Why? Lots of reasons, actually. There are tons of things – some of them tiny, minuscule even – which could change your customer’s mind at the last moment, causing them to say “I’m out”.

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